Event Management is a field which requires aspirants to conceptualise, plan, arrange and organise an event, which can be a political rally, an award show, exhibition, fashion show etc. One needs to identify the target audience, decide the theme for the event, plan logistics and send invites for the event being organised. It is an extreme creative field. Candidates need to possess excellent communication skills as well as be willing to work odd and long hours in order to be successful in this field. Event management as a profession requires people management apart from handling props and taking care of logistics. Certain traits or skills that students need to possess while getting into this industry are public relations, marketing skills, organisational skills, management skills, networking skills, analytical ability and creativity.

Eligibility criteria:

Candidates wanting to get admission in event management courses offered at colleges/universities at the UG level should have cleared their 10+2 from a recognised institute with a minimum aggregate of 45%. For PG courses, aspirants should be a graduate from a recognised institute. Candidates from any stream can pursue event management, yet aspirants with a mass communication background would be preferred.

Career and job prospects:

As the event management industry has continued to grow in leaps and bounds, there are ample for jobs in this industry. Some of the sectors where there is a requirement of an event manager are fashion industry, newspaper houses, Business Processing Outsourcing, the corporate sector, tourism, hotel industry, and production houses. A capable event manager can also work as a consultant in a corporation or can also work on his or her own. Before making event management as a profession, one must remember that enormous work pressure; long hours of work quite often beyond standard business hours are all integral part of attaining achievement in this field. After completing a course in Event Management aspirants can consider pursuing any of the job profiles: event planner, event manager, exhibition organiser, stage decorator, wedding planner, Logistics manager. And some popular firms/ companies that hire event management graduates are Cox and King, Tafcon group, DNA Networks Pvt Ltd, TCS Consultancy services and “e” Events, Wizcraft International Entertainment Pvt Ltd, Top notch media and production house, cineyug Entertainment.

Pay packet

The pay packet in this industry fluctuates according to the type of an event that is managed. It mainly depends on factors such as the organisation you are working with, the type of client your organisation is catering to, your experience, and the city where the firm is located and so on. As a fresher in this industry, you can easily bag a pay - cheque in the range of Rs.10, 000 – Rs.15, 000 per month. The remuneration goes up with your experience, knowledge, and area of expertise. One can earn big money working in the capacity of an expert freelancer or the owner of your own event management company.

Some of the event management universities/institutes are listed below:

1. Amity institute of event management, Delhi

2. International institute of event management, Mumbai

3. The international centre for event marketing and management (ICEM), Delhi

4. RS institute of event management, Bangalore

5. Rai University, Delhi

With the ever budding interdependence of marketing and events, the demand of professionals in this field is growing rapidly. The jobs of event management are the most suitable for people, who have a friendly and out-going nature. The jobs involve go-getters, who always remain on the move.