Many young enthusiasts dream of becoming an entrepreneur and have a business of their own. Rather than sticking to the nine to five job schedule, most of the young generations are showing interest in start-ups and live by their own rules. The govt. of India is also taking many initiatives such as ‘Make in India’ to encourage the students to go for entrepreneurship, which will not only empower the youths of the current generation but will also contribute to the economy significantly. However, there are certain things that demand maximum attention and consideration before starting a business. Most of the businesses get adversely affected by market conditions, competitions, economic downfall, and financial constraints. Not able to sustain even a decade in the market, many businesses vanish from the market too soon due to a lack of business advice and success tips.

As we all are aware of the volatile nature of our economy and how harshly it can create an impact over a business, the business ideas and tips mentioned below are gravely important to ponder over before starting a new business venture:

1. An Efficient Business Idea: A super idea matters a lot while opting for new business startups. Unique and innovative ideas not only make the business stand out from the crowd but also grab maximum attention of the customers because of its distinctive factors. It might take a little time to scrutinize the viability of the idea, but a future entrepreneur should resist the urge to act and take own time to examine the market, study the opportunities, and inspect every single data related to business.
2. Current Market Demand: Before starting the business, the market should be analyzed properly. What needs to be precisely focused on are the market gaps that are existing at present, and how can it be fulfilled by the products or services bestowed by the particular business. As a newbie, giving out services already present in the market will not generate proper revenue owing to the lack of experience and a strong customer base of the company.
3. Technology: Technology is advancing rapidly and almost all the sectors are renovating themselves as per novel technological trends. The business ideas which are not up-to-date with the technology or are not equipped to transform as per the market demands are bound to fade away earlier.
4. Finance and Capital: No business runs smoothly without sturdy financial support. One of the key factors of business sustenance, funds arrangement plays an important role in starting off a business. Short term or long term loans, repayment of loans with interest rates, security funds, and the understanding of profits and losses in the business require optimum attention of a business head no matter which field they are in.
5. Competition and Competitors: Thriving in business is all about scaling ahead of the competitors in the market. The new entrepreneurs need to understand the competition prevailing in the market and what strategic approach they need to follow to feel the existing demand and supply gap. By evaluating the strategies of the other key players of the industry, a startup can frame a USP to attract the target audience which can be beneficial for the emerging company to stay in the race no matter how tough the competition gets.
6. Marketing: Reaching out to the audiences and customers about the services bestowed by the company is an important element and should not be neglected by a business starting out fresh. Creating a brand name for the business, a proficient marketing team helps in enabling a strong foundation of the company in the market.