The Indian media and entertainment (M&E) industry is a rising star in the economy, with tremendous progress being made. The Indian M&E business is on the threshold of a robust phase of expansion, underpinned by increased economic growth and improving advertising revenue, demonstrating its resilience against the rest of the world.

The world of media and entertainment provides an interesting professional path with limitless possibilities. A profession in some of these fields can even keep you on your toes all the time. You can choose a profession from the large range of vocations accessible in the area based on your career goals and interests.

If a student want to pursue a career in journalism, which includes roles and responsibilities connected to creative writing, they can begin their training while still in college by blogging. The concept blogging comes in a variety of forms, covers a wide range of themes, and is categorize able based on its quality. When it comes to education, though, blogging may be a powerful instrument for increasing student engagement, interest, and, most crucially, writing abilities. Blogging has a lot of advantages, particularly for college students. They can strengthen their writing abilities in ways that will last a lifetime, develop their thinking capabilities, and gain a deeper grasp of the world around them.

Following are some of the top ways how blogging can help students willing to have career in Media and Entertainment sector –

1. Enhances Market Understanding –
Hiring managers want confirmation that the skills you claim are genuine, you may give them something tangible to look at by blogging. Your blog should be up to date and, most importantly, relevant to your field. The goal is to demonstrate how you think, how much you know, and how that can benefit them to hiring managers and recruiters. Even with insufficient experience, blogging hits the point when it comes to promoting your business. Researching and evaluating challenges and solutions in your field demonstrates your dedication and motivation. It also displays that you understand your market.

2.  Helps to Build Up Portfolio –
Putting together a portfolio of your writing to show potential clients is one of the most difficult aspects of starting out as a freelance writer. Having a blog allows you to compile a portfolio of published work that you may use to demonstrate your writing abilities.

3. Improves Communication Skills –
After all, writing is just a kind of communication that people use to share their thoughts and feelings. Let's keep it simple: if a student post something for their blog every day, they will be able to consistently convey their views and feelings. They will become better communicators the more they practice through blogging.

4. Encourages Creativity –
One of the most important advantages of blogging is that it allows the writer to express and enhance their creativity in the ways that they want. This will assist students in changing their attitude about writing in general, as they will perceive it as a joyful and enjoyable activity, even if they are writing a seemingly boring assignment. Being a blogger is tough, and you must utilize your creativity to complete a variety of responsibilities. These include creating original content, reacting to reader comments and criticism, expressing your points with pictures, themes, and headers, and solving problems with your content. They will be able to blend all they have learned in a fun and creative way through the blogging process.

5. Adds Weightage to your Resume –
For a single job opportunity, recruiters and hiring managers receive dozens, if not hundreds, of resumes. Right now, the tech job market is scorching. Because of a skills shortage, it is simpler to get work in certain industries. Even Nevertheless, competition for most jobs, particularly at top organizations, is fierce. That is to say, at the absolute least, your resume and cover letter must be in order.
Furthermore, hiring managers may hunt for an additional reason to move your resume from the not sure category to the call for interview. A link to your blog could be the difference between success and failure. A blog can help your resume and cover letter stand out. It can also demonstrate how you put your talents and expertise to use.